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Player Profile
 Average age: 33
Female: 42%
Male: 58%
Average Income: $69,500
Education: 90% have undergraduate degrees
Workplace:
32% Hold management positions
42% influence client buying decisions
60% work in advertising
16% work in media sales
11% work in marketing/research
Travel: 66% travel by plane for business or pleasure in addition to the tournament
Retention:
Players returning each year: 66%
Players attending 5+ years: 31%
Players attending 10+ years: 8%
Average amount spent to attend: $1,500+
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